Schedule and Content

1st Face-to-face session => cancelled

  • Introduction to the course and its requirements 
  • Grammar: the future
  • Talking about innovations
  • Language focus: Agreeing and disagreeing, asking for opinions, involving people, being persuasive

1st E-learning session, 13th March - 26th March 2020

 

Read the website - Session 1.

You´ll have to possibility to complete tasks worth at least 50 particpation points to practice the different aspects that have been discussed in class and are included in the EScript. These tasks will be posted in your Facebook groups and the Blog.

 

Innovation project

Add a description of …

 

… the problem and your solution

… your innovation process

your plans, deadlines, etc. (your project management)

… your USP (what makes your invention special?)

… your invention (design, properties, materials used + sketch and manual)

 


2nd Face-to-face session => cancelled

  • Review of website - Session 1
  • Talking about industries and competition
  • Language focus: Controlling a discussion

 

2nd E-learning session, 28th March - 17th April 2020

 

Read the website - Session 2.

You´ll have to possibility to complete tasks worth at least 50 particpation points to practice the different aspects that have been discussed in class and are included in the website. These tasks will be posted in your Facebook groups and the Blog.

 

Innovation project

Add …

… an analysis of your industry

… a description of how distribution works in your industry

… a general and more detailed description of competition in your industry

… a description of your target market and your customers´ buying patterns

 


3rd Face-to-face session, 18th April 2020

  • Review of website - Session 2
  • Talking about company structures and manufacturing processes
  • Talking about people and their responsibilities
  • Language focus: Asking for clarification and interrupting, answering questions

3rd E-learning session, 19th April - 14th May 2020

 

Read the website - Session 3.

You´ll have to possibility to complete tasks worth at least 50 particpation points to practice the different aspects that have been discussed in class and are included in the website. These tasks will be posted in your Facebook groups and the Blog.

 

Innovation project

Add a description of…

 

          … your company structure (headquarters, organizational form, legal entity, company history, etc.)

          … your facilities (including an illustration of your head office), any perks for employees, and of branches and subsidiaries

          your personnel and their responsibilities (esp. your R&D department)

          your production facilities (factory layout and equipment)

 


4th Face-to-face session, 15th May 2020

 

  • Review of website - Session 3
  • Talking about a budget and entering a market
  • Language focus: listing, expressing causes and results

4th E-learning session, 16th May - 31st May 2020

 

Read the website - Session 4.

You´ll have to possibility to complete tasks worth at least 50 particpation points to practice the different aspects that have been discussed in class and are included in the website. These tasks will be posted in your Facebook groups and the Blog.

 

Innovation project

    Your website should contain 

         … a description of your budget

    … information about how you are going to raise finance

    … information about your product launch (promotional activities, packaging, etc.)